Adidas has the power to terminate its £900 million kit sponsorship deal with Manchester United if the club is relegated from the Premier League, according to The Telegraph. The agreement, one of the most lucrative in football, allows Adidas to end the contract with one full season’s notice should United drop out of England’s top tier.
In addition to the termination clause, Adidas also reserves the right to reduce payments by 50% for one season if the team is relegated. This clause reflects the financial risks associated with a potential downturn in the club’s fortunes, both on the pitch and commercially.
While relegation remains a distant possibility for the Red Devils, the revelation underscores the high stakes tied to their performance. The club is currently navigating challenges both on and off the field, making this clause a critical consideration for Manchester United’s leadership as they work to secure their Premier League standing.
The contract, signed in 2015, is one of the largest kit deals in football history and is seen as a major source of revenue for the club. Losing it would deal a significant financial blow, further amplifying the consequences of a potential relegation.
